PRIVACY POLICY
Last updated April 03, 2025
This Privacy Notice for
Luma ("we,"
"us," or "our"
), describes how and why we might access, collect, store, use,
and/or share ("
process
") your
personal information when you use our services ("Services"), including when you:
-
Visit our website at
https://luma.pub
, or any website of ours that links to this Privacy
Notice
-
Engage with us in other related ways, including any sales, marketing,
or events
Questions or concerns?Reading this Privacy Notice will
help you understand your privacy rights and choices. We are responsible
for making decisions about how your personal information is processed.
If you do not agree with our policies and practices, please do not use
our Services. If you still have any questions
or concerns, please contact us at
joeyjiron06@gmail.com
.
SUMMARY OF KEY POINTS
This summary provides key points from our Privacy Notice, but you can
find out more details about any of these topics by clicking the link
following each key point or by using our
table of contents below to find the section you are looking for.
What personal information do we process? When you visit, use,
or navigate our Services, we may process personal information depending on how
you interact with us and the Services, the choices you make, and the products
and features you use. Learn more about
personal information you disclose to us
.
Do we process any sensitive personal information?Some of
the information may be considered "special" or "sensitive" in certain jurisdictions, for example your racial or ethnic origins,
sexual orientation, and religious beliefs. We do not process sensitive personal information.
Do we collect any information from third parties? We do not collect any information from
third parties.
How do we process your information? We process your information
to provide, improve, and administer our Services, communicate with you, for
security and fraud prevention, and to comply with law. We may also process your
information for other purposes with your consent. We process your information
only when we have a valid legal reason to do so. Learn more about
how we process your information .
How do we keep your information safe? We have adequate organizational and technical
processes and procedures in place to protect your personal information. However,
no electronic transmission over the internet or information storage technology
can be guaranteed to be 100% secure, so we cannot promise or guarantee that
hackers, cybercriminals, or other unauthorized third parties
will not be able to defeat our security and improperly collect, access, steal,
or modify your information. Learn more about
how we keep your information safe
.
What are your rights? Depending on where you are located geographically,
the applicable privacy law may mean you have certain rights regarding your personal
information. Learn more about
your privacy rights .
How do you exercise your rights? The easiest way to exercise
your rights is by submitting a data subject access request , or by contacting us. We will consider
and act upon any request in accordance with applicable data protection
laws.
TABLE OF CONTENTS
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short:
We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when
you register on the Services,
express an interest in obtaining information about us or our products
and Services, when you participate in activities on the Services, or
otherwise when you contact us.
Personal Information Provided by You. The personal information
that we collect depends on the context of your interactions with us and the
Services, the choices you make, and the products and features you use. The
personal information we collect may include the following:
- contact or authentication data
Sensitive Information. We do not process sensitive
information.
Payment Data. We may collect data necessary to process your
payment if you choose to make purchases, such as your payment instrument number,
and the security code associated with your payment instrument. All payment
data is handled and stored by Stripe . You may find their privacy notice link(s) here:
https://stripe.com/privacy
.
All personal information that you provide to us must be true,
complete, and accurate, and you must notify us of any changes
to such personal information.
Information automatically collected
In Short:
Some information — such as your Internet Protocol (IP)
address and/or browser and device characteristics — is
collected automatically when you visit our Services.
We automatically collect certain information when you visit,
use, or navigate the Services. This information does not
reveal your specific identity (like your name or contact
information) but may include device and usage information,
such as your IP address, browser and device characteristics,
operating system, language preferences, referring URLs, device
name, country, location, information about how and when you
use our Services, and other technical information. This
information is primarily needed to maintain the security and
operation of our Services, and for our internal analytics and
reporting purposes.
Like many businesses, we also collect information through
cookies and similar technologies.
The information we collect includes:
- Log and Usage Data. Log and usage data is service-related,
diagnostic, usage, and performance information our servers automatically
collect when you access or use our Services and which we record
in log files. Depending on how you interact with us, this log
data may include your IP address, device information, browser
type, and settings and information about your activity in the
Services(such as the
date/time stamps associated with your usage, pages and files
viewed, searches, and other actions you take such as which
features you use), device event information (such as system
activity, error reports (sometimes called "crash dumps"), and hardware settings).
- Device Data. We collect device data such as information
about your computer, phone, tablet, or other device you use to
access the Services. Depending on the device used, this device
data may include information such as your IP address (or proxy
server), device and application identification numbers, location,
browser type, hardware model, Internet service provider and/or
mobile carrier, operating system, and system configuration information.
- Location Data. We collect location data such as information
about your device's location, which can be either precise or imprecise.
How much information we collect depends on the type and settings
of the device you use to access the Services. For example, we
may use GPS and other technologies to collect geolocation data
that tells us your current location (based on your IP address).
You can opt out of allowing us to collect this information either
by refusing access to the information or by disabling your Location
setting on your device. However, if you choose to opt out, you
may not be able to use certain aspects of the Services.
2. HOW DO WE PROCESS YOUR INFORMATION?
In Short:
We process your information to provide, improve, and administer
our Services, communicate with you, for security and fraud
prevention, and to comply with law. We may also process your
information for other purposes with your consent.
We process your personal information for a variety of reasons,
depending on how you interact with our Services, including:
-
To facilitate account creation and authentication and otherwise
manage user accounts.
We may process your information so you can create and log in
to your account, as well as keep your account in working order.
-
To deliver and facilitate delivery of services to the user.
We may process your information to provide you with the
requested service.
-
To respond to user inquiries/offer support to users.
We may process your information to respond to your inquiries
and solve any potential issues you might have with the requested
service.
- To send administrative information to you.We may
process your information to send you details about our products and
services, changes to our terms and policies, and other similar
information.
-
To fulfill and manage your orders.
We may process your information to fulfill and manage your
orders, payments, returns, and exchanges made through the Services.
- To enable user-to-user communications.We may
process your information if you choose to use any of our offerings
that allow for communication with another user.
- To save or protect an individual's vital interest. We may
process your information when necessary to save or protect an individual’s
vital interest, such as to prevent harm.
3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?
In Short:We only process your personal information when
we believe it is necessary and we have a valid legal reason (i.e., legal basis) to do so
under applicable law, like with your consent, to comply with laws, to provide
you with services to enter into or fulfill our contractual
obligations, to protect your rights, or to fulfill our legitimate
business interests.
If you are located in the EU or UK, this section applies to you.
The General Data Protection Regulation (GDPR) and UK GDPR require us to
explain the valid legal bases we rely on in order to process your personal
information. As such, we may rely on the following legal bases to process
your personal information:
- Consent.We may process your information if you have
given us permission (i.e., consent) to use your personal information for a specific purpose. You
can withdraw your consent at any time. Learn more about
withdrawing your consent .
- Performance of a Contract. We may process your personal information
when we believe it is necessary to fulfill our contractual
obligations to you, including providing our Services or at your request prior
to entering into a contract with you.
- Legal Obligations. We may process your information where
we believe it is necessary for compliance with our legal obligations, such
as to cooperate with a law enforcement body or regulatory agency, exercise
or defend our legal rights, or disclose your information as evidence in litigation
in which we are involved.
- Vital Interests. We may process your information where we
believe it is necessary to protect your vital interests or the vital interests
of a third party, such as situations involving potential threats to the safety
of any person.
If you are located in Canada, this section applies to you.
We may process your information if you have given us specific permission
(i.e., express consent) to use your personal information for a specific purpose,
or in situations where your permission can be inferred (i.e., implied consent). You
can
withdraw your consent
at any time.
In some exceptional cases, we may be legally permitted under applicable
law to process your information without your consent, including, for
example:
-
If collection is clearly in the interests of an individual and consent
cannot be obtained in a timely way
-
For investigations and fraud detection and prevention
-
For business transactions provided certain conditions are met
-
If it is contained in a witness statement and the collection is
necessary to assess, process, or settle an insurance claim
-
For identifying injured, ill, or deceased persons and communicating with
next of kin
-
If we have reasonable grounds to believe an individual has been, is, or
may be victim of financial abuse
-
If it is reasonable to expect collection and use with consent would
compromise the availability or the accuracy of the information and the
collection is reasonable for purposes related to investigating a breach
of an agreement or a contravention of the laws of Canada or a province
-
If disclosure is required to comply with a subpoena, warrant, court
order, or rules of the court relating to the production of records
-
If it was produced by an individual in the course of their employment,
business, or profession and the collection is consistent with the
purposes for which the information was produced
-
If the collection is solely for journalistic, artistic, or literary
purposes
-
If the information is publicly available and is specified by the
regulations
4. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
In Short:
We may share information in specific situations described in this
section and/or with the following third parties.
We may need to share your
personal information in the following situations:
- Business Transfers. We may share or transfer your information
in connection with, or during negotiations of, any merger, sale of company
assets, financing, or acquisition of all or a portion of our business
to another company.
5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short:
We may use cookies and other tracking technologies to collect and
store your information.
We may use cookies and similar tracking technologies (like web beacons
and pixels) to gather information when you interact with our Services.
Some online tracking technologies help us maintain the security of our
Services and your account, prevent crashes, fix bugs, save your preferences, and assist
with basic site functions.
We also permit third parties and service providers to use online
tracking technologies on our Services for analytics and advertising,
including to help manage and display advertisements, to tailor
advertisements to your interests, or to send abandoned shopping cart
reminders (depending on your communication preferences). The third
parties and service providers use their technology to provide
advertising about products and services tailored to your interests which
may appear either on our Services or on other websites.
To the extent these online tracking technologies are deemed to be a "sale"/"sharing" (which
includes targeted advertising, as defined under the applicable laws) under applicable
US state laws, you can opt out of these online tracking technologies by submitting
a request as described below under section "
DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
"
Specific information about how we use such technologies and how you can
refuse certain cookies is set out in our Cookie Notice .
6. DO WE OFFER ARTIFICIAL INTELLIGENCE-BASED PRODUCTS?
In Short:
We offer products, features, or tools powered by artificial
intelligence, machine learning, or similar technologies.
As part of our Services, we offer products, features, or tools powered by
artificial intelligence, machine learning, or similar technologies
(collectively, "AI Products"). These tools are designed to enhance your experience and provide
you with innovative solutions. The terms in this Privacy Notice govern
your use of the AI Products within our Services.
Use of AI Technologies
We provide the AI Products through third-party service providers ("AI Service Providers"), including
OpenAI
. As outlined in this Privacy Notice, your input, output, and
personal information will be shared with and processed by these AI Service
Providers to enable your use of our AI Products for purposes outlined in "
WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION?
" You must not use the AI Products in any way that violates the terms or
policies of any AI Service Provider.
Our AI Products
Our AI Products are designed for the following functions:
How We Process Your Data Using AI
All personal information processed using our AI Products is handled in
line with our Privacy Notice and our agreement with third parties. This
ensures high security and safeguards your personal information throughout
the process, giving you peace of mind about your data's safety.
7. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short:
We keep your information for as long as necessary to fulfill the purposes
outlined in this Privacy Notice unless otherwise required by law.
We will only keep your personal information for as long as it is
necessary for the purposes set out in this Privacy Notice, unless a
longer retention period is required or permitted by law (such as tax,
accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information
for longer than the period of time in which
users have an account with us .
When we have no ongoing legitimate business need to process your
personal information, we will either delete or anonymize such information,
or, if this is not possible (for example, because your personal information
has been stored in backup archives), then we will securely store your personal
information and isolate it from any further processing until deletion is possible.
8. HOW DO WE KEEP YOUR INFORMATION SAFE?
In Short:
We aim to protect your personal information through a system of organizational and technical
security measures.
We have implemented appropriate and reasonable technical and organizational security
measures designed to protect the security of any personal information we process.
However, despite our safeguards and efforts to secure your information, no
electronic transmission over the Internet or information storage technology
can be guaranteed to be 100% secure, so we cannot promise or guarantee that
hackers, cybercriminals, or other unauthorized third parties
will not be able to defeat our security and improperly collect, access, steal,
or modify your information. Although we will do our best to protect your personal
information, transmission of personal information to and from our Services
is at your own risk. You should only access the Services within a secure environment.
9. DO WE COLLECT INFORMATION FROM MINORS?
In Short:
We do not knowingly collect data from or market to children under 18 years of age.
We do not knowingly collect, solicit data from, or market to children
under 18 years of age, nor do we knowingly sell such personal
information. By using the Services, you represent that you are at least
18 or that you are the parent or guardian of such a minor and consent to
such minor dependent’s use of the Services. If we learn that personal
information from users less than 18 years of age has been collected, we
will deactivate the account and take reasonable measures to promptly
delete such data from our records. If you become aware of any data we
may have collected from children under age 18, please contact us at
joeyjiron06@gmail.com
.
10. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: Depending on your state of
residence in the US or in some regions,
such as the European Economic Area
(EEA), United Kingdom (UK), Switzerland, and Canada, you have rights that allow you greater access to and control
over your personal information. You may review, change, or terminate your account at any time,
depending on your country, province, or state of residence.
In some regions (like the EEA, UK,
Switzerland, and Canada), you have
certain rights under applicable data protection laws. These may include
the right (i) to request access and obtain a copy of your personal
information, (ii) to request rectification or erasure; (iii) to restrict
the processing of your personal information; (iv) if applicable, to data
portability; and (v) not to be subject to automated decision-making. In
certain circumstances, you may also have the right to object to the
processing of your personal information. You can make such a request by
contacting us by using the contact details provided in the section "
HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
" below.
We will consider and act upon any request in accordance with applicable
data protection laws.
Withdrawing your consent: If we are relying on your
consent to process your personal information, which may be express and/or implied consent depending on the applicable
law, you have the right to withdraw
your consent at any time. You can withdraw your consent at any time by contacting
us by using the contact details provided in the section "
HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
" below or updating your preferences.
However, please note that this will not affect the lawfulness of the
processing before its withdrawal nor, when
applicable law allows, will it
affect the processing of your personal information conducted in reliance on
lawful processing grounds other than consent.
Opting out of marketing and promotional communications: You can unsubscribe from our marketing and
promotional communications at any time by clicking on the unsubscribe link in the emails that we send, or by contacting us using the details provided in the section "
HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
" below. You will then be removed from the marketing lists. However, we
may still communicate with you — for example, to send you service-related messages
that are necessary for the administration and use of your account, to respond
to service requests, or for other non-marketing purposes.
Account Information
If you would at any time like to review or change the information in your
account or terminate your account, you can: -
Log in to your account settings and update your user account.
Upon your request to terminate your account, we will deactivate or delete
your account and information from our active databases. However, we may
retain some information in our files to prevent fraud, troubleshoot
problems, assist with any investigations, enforce our legal terms and/or
comply with applicable legal requirements.
Cookies and similar technologies: Most Web browsers
are set to accept cookies by default. If you prefer, you can usually choose
to set your browser to remove cookies and to reject cookies. If you choose
to remove cookies or reject cookies, this could affect certain features or
services of our Services.
If you have questions or comments about your privacy rights, you may
email us at joeyjiron06@gmail.com.
11. CONTROLS FOR DO-NOT-TRACK FEATURES
Most web browsers and some mobile operating systems and mobile
applications include a Do-Not-Track ("DNT") feature or
setting you can activate to signal your privacy preference not to have
data about your online browsing activities monitored and collected. At
this stage, no uniform technology standard for recognizing and implementing
DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or
any other mechanism that automatically communicates your choice not to
be tracked online. If a standard for online tracking is adopted that
we must follow in the future, we will inform you about that practice
in a revised version of this Privacy Notice.
California law requires us to let you know how we respond to web browser
DNT signals. Because there currently is not an industry or legal
standard for recognizing or honoring DNT signals, we do not respond to them at this time.
12. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
In Short:
If you are a resident of California,
Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland,
Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode
Island, Tennessee, Texas, Utah, or Virginia, you may have the right to request access to and receive
details about the personal information we maintain about you and how
we have processed it, correct inaccuracies, get a copy of, or delete
your personal information. You may also have the right to withdraw
your consent to our processing of your personal information. These
rights may be limited in some circumstances by applicable law. More
information is provided below.
Categories of Personal Information We Collect
We have collected the following categories of personal information in
the past twelve (12) months:
| Category | Examples | Collected |
| A. Identifiers |
Contact details, such as real name, alias, postal address,
telephone or mobile contact number, unique personal
identifier, online identifier, Internet Protocol address,
email address, and account name
|
|
|
B. Personal information as defined in the California
Customer Records statute
|
Name, contact information, education, employment, employment
history, and financial information
|
|
We may also collect other personal information
outside of these categories through instances
where you interact with us in person, online, or
by phone or mail in the context of:
-
Receiving help through our customer support
channels;
-
Participation in customer surveys or contests;
and
-
Facilitation in the delivery of our Services and
to respond to your inquiries.
We will use and retain the collected personal
information as needed to provide the Services or
for:
| C. Protected classification characteristics under
state or federal law
|
Gender, age, date of birth, race and ethnicity,
national origin, marital status, and other demographic
data
|
|
| D. Commercial information
|
Transaction information, purchase history, financial
details, and payment information
|
|
| E. Biometric information
|
Fingerprints and voiceprints
|
|
| F. Internet or other similar network
activity
|
Browsing history, search history, online behavior, interest data, and interactions with
our and other websites, applications,
systems, and advertisements
|
|
| G. Geolocation data
|
Device location
|
|
| H. Audio, electronic, sensory, or
similar information
|
Images and audio, video or call
recordings created in connection with
our business activities
|
|
| I.
Professional or employment-related
information
|
Business contact details in order to
provide you our Services at a business
level or job title, work history, and
professional qualifications if you
apply for a job with us
|
|
| J. Education Information
|
Student records and directory
information
|
|
| K. Inferences drawn from
collected personal information
|
Inferences drawn from any of the
collected personal information
listed above to create a profile
or summary about, for example, an
individual’s preferences and
characteristics
|
NO |
| L. Sensitive personal Information
| |
NO
|
Will your information be shared with anyone else?
We may use your personal information for our own business purposes, such
as for undertaking internal research for technological development and
demonstration. This is not considered to be "selling" of your personal
information.
We have not disclosed, sold, or shared any personal information to third
parties for a business or commercial purpose in the preceding twelve
(12) months. Wewill not
sell or share personal information in the future belonging to website
visitors, users, and other consumers.
Your Rights
You have rights under certain US state data protection laws. However,
these rights are not absolute, and in certain cases, we may decline your
request as permitted by law. These rights include:
- Right to know whether or not we are processing your personal
data
- Right to accessyour personal data
- Right to correctinaccuracies in your personal data
- Right to request the deletion of your personal data
- Right to obtain a copyof the personal data you previously
shared with us
- Right to non-discrimination for exercising your rights
- Right to opt out of the processing of your personal data if
it is used for targeted advertising (or sharing
as defined under California’s privacy law), the sale of personal data, or profiling in furtherance of
decisions that produce legal or similarly significant effects ("profiling")
Depending upon the state where you live, you may also have the following
rights:
-
Right to access the categories of personal data being processed (as
permitted by applicable law, including the privacy law in Minnesota)
-
Right to obtain a list of the categories of third parties to which we have
disclosed personal data (as permitted by applicable law, including the
privacy law in California, Delaware, and
Maryland)
-
Right to obtain a list of specific third parties to which we have
disclosed personal data (as permitted by applicable law, including the
privacy law in Minnesota and Oregon)
-
Right to review, understand, question, and correct how personal data has
been profiled (as permitted by applicable law, including the privacy law
in Minnesota)
-
Right to limit use and disclosure of sensitive personal data (as permitted
by applicable law, including the privacy law in California)
-
Right to opt out of the collection of sensitive data and personal data
collected through the operation of a voice or facial recognition feature
(as permitted by applicable law, including the privacy law in Florida)
How to Exercise Your Rights
To exercise these rights, you can contact us by submitting a
data subject access request
, by emailing us at
joeyjiron06@gmail.com
,
or by referring to the contact details at the bottom of this document.
Under certain US state data protection laws, you can designate an authorized agent to make
a request on your behalf. We may deny a request from an authorized agent that does
not submit proof that they have been validly authorized to act on your
behalf in accordance with applicable laws.
Request Verification
Upon receiving your request, we will need to verify your identity to
determine you are the same person about whom we have the information in
our system. We will only use personal information provided in your request
to verify your identity or authority to make the request. However, if we
cannot verify your identity from the information already maintained by us,
we may request that you provide additional information for the purposes of
verifying your identity and for security or fraud-prevention purposes.
If you submit the request through an authorized agent, we may
need to collect additional information to verify your identity before processing
your request and the agent will need to provide a written and signed permission
from you to submit such request on your behalf.
Appeals
Under certain US state data protection laws, if we decline to take action
regarding your request, you may appeal our decision by emailing us at joeyjiron06@gmail.com. We will inform you in writing of any action taken or not taken in
response to the appeal, including a written explanation of the reasons for
the decisions. If your appeal is denied, you may submit a complaint to
your state attorney general.
California "Shine The Light" Law
California Civil Code Section 1798.83, also known as the "Shine The Light" law, permits
our users who are California residents to request and obtain from us, once a year
and free of charge, information about categories of personal information (if any)
we disclosed to third parties for direct marketing purposes and the names and
addresses of all third parties with which we shared personal information in the
immediately preceding calendar year. If you are a California resident and would
like to make such a request, please submit your request in writing to us by using
the contact details provided in the section "
HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
"
13. DO WE MAKE UPDATES TO THIS NOTICE?
In Short:Yes, we will update this notice as necessary
to stay compliant with relevant laws.
We may update this Privacy Notice from time to time. The updated version
will be indicated by an updated "Revised" date at the
top of this Privacy Notice. If we make material changes to this Privacy Notice,
we may notify you either by prominently posting a notice of such changes or
by directly sending you a notification. We encourage you to review this Privacy
Notice frequently to be informed of how we are protecting your information.
14. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this notice, you may email us at
joeyjiron06@gmail.com or
contact us by post at:
Luma
__________
__________
15. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA
WE COLLECT FROM YOU?
Based on the applicable
laws of your country or state
of residence in the US, you may
have the right to request access to the personal
information we collect from you, details about how we
have processed it, correct inaccuracies, or delete your
personal information. You may also have the right to withdraw your consent to our processing of your
personal information. These rights may be limited in
some circumstances by applicable law. To request to
review, update, or delete your personal information,
please fill out and
submit a
data subject access request
.